This project examines the discoverability of francophone music content in the era of streaming, combining a qualitative study conducted with listeners in France and Québec with an experimental audit of Spotify’s recommendation algorithm. It explores how individuals encounter francophone music in their daily listening practices, and to what extent editorial or algorithmic recommendation tools truly shape this exposure.
The results show that platform recommendations are only one pathway among many: discovery relies primarily on musical socialization, peers, radio, and everyday listening contexts. The algorithmic analysis reveals no significant geographic bias, but does highlight a slight linguistic bias favoring English-language content, a pattern that becomes more pronounced when users re-listen to recommended tracks.
By shedding light on the sociotechnical mechanisms that govern the circulation of local works, the project helps deepen our understanding of the conditions shaping the visibility of francophone music and the contemporary challenges of cultural pluralism online.

News

Algorithmic recommendations and music discoverability: New report available
Latest Podcasts & Videos
CREATivity in Action: Stories of Digital Practices
Digital creativity is transforming the ways we produce and interact. Two researchers from CREAT—Philippe Vaucher, professor in the Unité d’enseignement et de recherche en création et nouveaux médias at the Université du Québec en Abitibi-Témiscamingue (UQAT), and Louis-Philippe Rondeau, also a professor at the École des arts numériques de l’animation et du design at the Université du Québec à Chicoutimi (NAD/UQAC)—shed light on current innovations in this field.
“L’écho des Plantes” : An Ecological and Poetic Opera
Is it possible to create an opera with plants?
This episode takes you inside a groundbreaking artistic initiative.
Imagined in collaboration with teenagers, L’Écho des Plantss is a transdisciplinary opera that brings together living systems, the arts, and science in a dynamic dialogue.
Charlotte Gagnon (Manager of Social Action and Education at Opéra de Montréal / Co-founder and Co-Artistic & Executive Director of Productions Rigoletta) and Antoine Bellemare (multidisciplinary artist and postdoctoral researcher) take us behind the scenes of this collective creation, where emotions, plant signals, and words intertwine to shape a new way of listening to the world.
Understanding Regional Dynamics
Cultural communities in the regions of Quebec face unique challenges, but also promising opportunities. Two members of CREAT, Valérie Yobé, Associate Professor at the School of Arts and Cultures (ÉdAC) at the Université du Québec en Outaouais (UQO), and Hamed Motaghi, Associate Professor in the Department of Administrative Sciences at the same institution, share their research on regional cultural dynamics and their impact on territorial development.